About

Haley Lundberg is an experienced women's designer with 8 years of experience developing wovens categories for heritage womenswear brands. Her design career has taken her all over the industry, from small RTW fashion brands to licensing to pricepoint designing. Give her a tough design problem to crack, the more detailed the better! She excels in leadership positions, tech troubleshooting, and collaboration with cross functional teams. She has honed her craft in the denim industry but also loves to design other categories including wovens, sweaters and childrenswear.

 

Haley applies her love of life-long learning to every part of her work-- she approaches design problems with a desire to research and conduct experiments. ​Usually jumping off from experimentation, hands-on design, and old elements reframed, Haley embraces the beauty of human imperfection and often uses it to further develop concept. She loves learning new tailoring and couture construction techniques, and is fascinated with experimental surface design. ​​

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When not designing, Haley loves spending time with her husband and her beloved furbaby, trying out a new knitting pattern, and exploring her local NJ neighborhood and beyond.